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The Art of You: Building a Brand Around Your Vision

Barbara Bell

Barbara Bell is a Chapel Hill–based photographer and the creative force behind Barbara Bell Photography, where she specializes in capturing timeless, story-driven portraits. Her work is known for its thoughtful attention to personal detail, creating images that feel both intimate and enduring.

Barbara combines visual storytelling with a deep understanding of audience connection and brand identity, helping clients translate their stories into meaningful experiences. In addition to her creative work, Barbara brings strategic insight into marketing & planning, with a focus on building a sustainable business.

She is a certified professional photographer who is committed to helping entrepreneurs and creatives move from reactive marketing to a thoughtful, story-driven strategy. She is an Army veteran, a small business owner for almost 25 years, and serves on the PPA Council for the state of North Carolina.

Website

What you'll Learn

What if your photography business didn’t start with pricing, packages, or platforms – but with you?

The Art of You is a half-day, hands-on branding lab designed for photographers across all stages – from passionate hobbyists to working professionals – who want to build a business that feels aligned, authentic, and sustainable. In this workshop, we move beyond formulas and into discovery. Through creative exercises, you’ll begin to explore the deeper questions behind your work and how these shape a brand that is truly your own.

You’ll leave with a clearer sense of your creative identity, language to describe your work and what makes it distinct, as well as a renewed sense of confidence and direction in your photography practice.

Register for Eastern Seminar Now

Barbara Bell Gallery

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