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Crystal Waddell

Build Your Authority With Content and SEO
Friday, July 19th, 9am-5pm

About Speaker

Crystal Waddell is an entrepreneur and the president of Collage and Wood. She has a great sense of humor, loves to laugh, and can’t help but see the good in people.

She’s also a mom to Asher and wife to Jon. Crystal spent years as a teacher before transitioning into entrepreneurship with her product-based business, CollageandWood.com. CollageandWood.com specializes in senior photo props and custom collage gifts for high school and college senior athletes.

In 2020, Crystal began using teaching skills to help others understand the technical details of their website. She’s on a mission to help 1000 entrepreneurs bring their content back home from social media and optimize it for their domain.

You can listen to Crystal every week on the SEO podcast she co-hosts: The Simple and Smart SEO Show. Available wherever you listen to podcasts, Youtube, and CrystalWaddell.com/podcast.



What you'll learn

Join me in my course on PERFECT PRODUCT PROMOTION through website content, where I’ll be sharing the secrets to creating compelling and effective content that will make your services shine. In this course, you will gain valuable insights and practical skills that will take your promotional efforts to new heights. 
So, what can you expect to learn from this course? Here are three key takeaways that will transform the way you promote your service: 
1. Identify your perfect offer. What do you love to do and what is most profitable? And how to book more of that! 
2.Master the art of brand storytelling: Discover how to craft engaging narratives that captivate your audience and connect them emotionally to your products. I’ll show you the power of a well-told story and how it can grab attention, build trust, and ultimately lead to increased conversions. 
3. Optimize your content for search engines: It’s not enough to create great content; you also need to ensure it’s discoverable. I’ll demystify the world of SEO (Search Engine Optimization) and equip you with practical strategies to optimize your website content for better visibility in search engine results. You’ll learn how to conduct keyword research, optimize meta tags, and implement on-page SEO techniques that will help your products get found by potential customers. 
With my expertise and engaging teaching style, I’ll guide you through these three main points and provide you with the knowledge and skills to create website content that will truly make an impact. Join me in this exciting journey of perfect product promotion through website content and get ready to take your marketing efforts to the next level!